User study and information marketing
نویسندگان
چکیده
منابع مشابه
Clarifying the Effect of Porter Greening the Competitive Advantage in the Marketing Process by Emphasizing the Marketing Information System and Information Behavior (Case Study: Oil Industry)
Objective: Study clarifies the effect of greening Porter's competitive advantage in the marketing process by emphasizing the marketing information system. Method: Study used applied developmental and qualitative method. Population included experts and marketing and environmental experts of oil companies, from which 13 samples were selected by targeted snowball method for semi-structured intervi...
متن کاملMarketing Library and Information Services
After introductory remarks on the definition of marketing, the evolution of library and information services (LIS) marketing is explained. The authors then describe how marketing was applied to LIS over the years. Marketing is also related to other concepts used in the management of LIS. Finally the role of professional associations in diffusing marketing theory is portrayed and the importance ...
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در این پایان نامه به بررسی روش های آشکارسازی در سیستم های mc-cdma می پردازیم. با توجه به ماهیت آشکارسازی در این سیستم ها، تکنیک های آشکارسازی را می توان به دو دسته ی اصلی تقسیم نمود: آشکارسازی سیگنال ارسالی یک کاربر مطلوب بدون در نظر گرفتن اطلاعاتی در مورد سایر کاربران تداخل کننده که از آن ها به عنوان آشکارساز های تک کاربره یاد می شود و همچنین آشکارسازی سیگنال ارسالی همه ی کاربران فعال موجود در...
Relationship between Work Ethics and Information and Communication Technology (ICT) with Development of Electronic Marketing
Background: The development of information and communication technology in various sectors of electronic economy, such as electronic marketing, has led to significant changes in attitudes and methods of service delivery that needs to address ethical issues in order to expand it; Therefore, the purpose of the research is to investigate the relationship between work ethics and Information and...
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ژورنال
عنوان ژورنال: Brazilian Journal of Information Science: research trends
سال: 2013
ISSN: 1981-1640
DOI: 10.36311/1981-1640.2013.v7esp.02.p3